About LINE MAN Wongnai

LINE MAN Wongnai is Thailand’s Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.

What you’ll Do:

• Develop and execute strategic plans for influencer marketing campaigns, supporting the needs of the Influencer Marketing and Social Media teams.
• Monitor the company’s and competitors' social share of voice (SOV), creating marketing strategies to maintain positive sentiment and drive SOV growth through key opinion leader (KOL) initiatives.
• Identify, recruit, and collaborate with KOLs to support influencer campaigns and expand brand reach.
• Stay updated on trends to create innovative and creative influencer marketing strategies.
• Monitor influencer performance, collaborating closely to optimize KPIs.
• Track influencer payments and manage all related documentation.
• Evaluate and report on the performance of influencer marketing campaigns.
• Ensure the smooth execution of campaigns by overseeing planning, execution, KOL relationship management, and reporting.
• Collaborate with cross-functional teams (e.g., social media, marketing, design, production, business development) in a fast-paced environment to deliver campaign tasks efficiently.

What you’ll Need:

• Bachelor’s degree in Business, Marketing, or a related field.
• 2-3 years of experience in Influencer Marketing or Social Media.
• Strong understanding of social media performance metrics with attention to detail.
• Excellent communication and interpersonal skills, open-minded, eager to learn, proactive, responsible, and diligent.
• Established network with influencers, KOLs, talent groups, or clubs is a plus.
• Proficient in Microsoft Office (Word, Excel, PowerPoint), Email, and Google Drive.
• Data-driven and able to thrive in a fast-paced environment with tight deadlines.