Responsibilities:
- Support performance marketing manager to developing high impact, and optimized media mix, and also other initiatives to drive demand growth.
- Ensure correction of the promotion, coupons, non-promotion initiatives, and related communication campaign and materials.
- Tracking performance, generate reports, optimisation strategies from available data sound assumptions and recommendations.
- Keep up to date with market trends and proactively initiate plans to respond accordingly.
Qualifications:
- Bachelor’s Degree in Engineering, Marketing or Business Administration or any related discipline preferred.
- Confident in processing and analyzing complex data sets using Excel or Google Sheet .
- Strong analytical skills and isn’t afraid of deep dive analysis.
- A start-up mindset, willing to work hard, and do whatever it takes to get things done sometimes under pressure but usually in a dynamic environment!.
- Willing to learn about new concepts and methodologies.
- Working knowledge of photoshop and/or illustrator is a plus.
- Facebook, Google ,Tiktok, Twitter or other ads platform experience. (preferable but not required)