About LINE MAN Wongnai

LINE MAN Wongnai is Thailand’s Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.

What you’ll Do:

  • Design marketing campaigns and marketing communication for LINE MAN RIDE to achieve monthly target, including product awareness, sales order and GMV, return on marketing spending, user acquisition and penetration
  • Manage and execute end-to-end LINE MAN RIDE campaigns end-to-end: campaign communication brief, media plan, campaign materials, promotion mechanism, performance tracking and optimization
  • Evaluate campaigns performance and develop improvement plan to optimize marketing outcome
  • Monitor app optimization to improve customer experience, % Conversion, and complete transactions.
  • Track industry market trends and competitors movement analysis, analyze data from various sources such as websites, social media platforms, and LINE MAN application to identify opportunities for improving marketing initiatives
  • Work cross-functionally with Business Development, Performance Marketing, Social media, Design team, CC, CX, and product team to ensure that we deliver best-in-class marketing campaigns, user engagement, and tracking capabilities

What you’ll Need:

  • A minimum of 3-5 years of experience in campaign building up; preferably with relevant experience in on-demand service, e-Commerce, or ride-hailing
  • In-depth understanding of marketing funnels, trend and media strategies
  • Strong communication and project management skills
  • Bachelor or higher in marketing communications, advertising, marketing, or related field
  • Result oriented, logical, with the ability to think strategically and creativity, distinctive problem-solving skills, and the abilities to work well under-pressure in very dynamic environment
  • Excellent communication (verbal and written) in both Thai and English